“Women are spending more time than ever browsing social-media content and shopping on cluttered platforms that require sifting through loads of unfiltered information.” Skokna and his team of eight editors are faced with the mammoth task of making sure that any unwanted content is filtered out. “We’re simplifying and improving the online fashion discovery experience - not only providing a range of relevant and informed points of view that drive and inspire fashion, but also tastefully connecting this content with shopping,” David Skokna, the app’s founder, told the Cut. The content, which comes from a select group including fashion designers, muses, bloggers, insiders, and photographers, is sorted into a staggering 150 channels of inspiration. It’s an edited view of what many might argue are the best social feeds of the fashion industry - but that’s the point: It’s sifting through the noise and bringing you only the very best out there. But the days of creating physical vision boards are long gone. So imagine being able to follow the people and brands you already love, all in one place - with the ability to shop them all? This is exactly what a new fashion iPad app, LOU, seeks to do.Īvailable in the iTunes App store now, LOU aggregates fashion influencers’ content across Facebook, Twitter, Instagram, and Pinterest on a single platform - making it a one-stop shop for users. Also known as mood boards, they form the basis of your plan and make it easy to convey your ideas. Your mood board is now complete - which means it’s time to test it out and see how clear and communicative it really is. Join the thousands of companies, designers, art directors. Similarly, a good mood board should bring about an idea that’s bigger than any of its individual components - that being, of course, the idea of your upcoming creative project. As fun as it is to scroll through fashion pictures on Instagram, Pinterest, and even Twitter, it can be a chore to sift through them all - and it definitely doesn’t take much to fall behind. Add your images, and in seconds, moodzer creates a custom gridded mood board.